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Why the Oscars Should Take a Leaf out of the Grammys Book

So a lot of people for years have been criticizing the Academy Awards for selecting dry candidates for Best Picture and other related categories. We’re not saying that those movies are not good, they...

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Samsung’s Crossmedia Advertising at the Oscars

If you were watching the Oscars yesterday you might have noticed some interesting advertisement choices with several companies, but particularly with the new Samsung Galaxy. I’m not entirely sure what...

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Why all Storytellers and Businesses Should Consider Cross-platform Storytelling

This is something I think every storyteller and entertainment business should learn, that creating a multi-platform story can only help the success of that story. Generally speaking, in any...

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Transmedia and Continuity

One of the features related to transmedia that has grown with it is the topic of continuity. When Star Wars first started exploring transmedia, keeping all of the stories consistent was one of the main...

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The Dawn of Modern Transmedia Storytelling: Star Wars

It’s impossible to track down exactly when transmedia began to take effect as a major form of storytelling. As with any movement, it built up bit by bit, and is still gaining momentum. However, almost...

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Transmedia Translates Science to Storytelling

Some IBM scientists revealed today a short film that looks a lot like an 8-bit video game. But they’re not pixels, they’re atoms. The scientists in charge of the project used a scanning tunneling...

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Google hires Lucasarts giant, Noah Falstein

A few weeks ago when Lucasarts was downsized, I felt sad for the contributors to that great company. So when I first saw this bit of news I was encouraged. But let me clarify something. Even though...

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3D Printing in Transmedia?

3D printing is still in its infancy, but I think it’s already time to discuss how 3D printing could potentially contribute to transmedia storytelling. In practice, transmedia loves using emerging...

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Arrested Development as Transmedia…Which it Isn’t

All the buzz on the internet right now surrounds the revival of the hit TV show Arrested Development. For those who don’t know, the show was cancelled after only three seasons in 2006. After several...

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The Difference Between Transmedia and Franchises

A big debate among the transmedia community is the difference between a media franchise and transmedia. Is there a difference? If so, what is it? I am certainly not an expert on all things transmedia....

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